Job description

The position holder is responsible for the development and execution of sales business strategy & business plan. Responsible for driving sales plan for head office & branches for both corporate & retail business.

1. DETAILED DUTIES AND RESPONSIBILITIES

• Develop & Execute Sales Strategy:

• Responsible for developing, business strategy, business plan, distribution plan and sales as per market demand of products.
• Responsible for achieving budgeted sales for Agriculture Production & Marketing products in Oman
• Develop sales plans and achieve sales volume consistent with national & branches sales projections and accounts served.
• Grow business with by identifying new accounts (supermarkets, HORECA, institution, outlets and grilled business continued growth).
• Manage sales and distribution operation of all the branches.
• Launch the new products in targeted market geographically across the branches in the Sultanate of Oman markets.

• Plan Sales budgets and Products Price:

• Do sales forecast and develop sale budget for the national market.
• Develop and execute policies for managing the Branch sales operation
• Collect & analyse cost and price data for developing the pricing strategy
• Set products pricing based on current market rates and internal cost.
• Monitor & review the actual national sales reports on periodic basis to adjust the variance and corrections.

• Introduce and launch new products in the market:

• Manage all new product launches activities as per the plan.
• Liaise with product development & market research team to provide necessary input for the development of new product
• Execute all promotional activities to drive sales of new products.
• Ensuring availability of products nation-wide and their smooth operations.

Communication & Customer Relationship

• Develop and maintain good relations with customers’ accounts by maintaining constant communication of products category, order management, promotional information and product specifications.
• Periodic review of sales targets of all branches and communication of actionable and priorities for each quarter.
• Review sales plan targets, with branch sales managers & updating any changes from time to time.
• Ensuring prompt resolution of customer complaints or problems; this may require communication with branch sales manager and with corporate headquarters.

• People Management

• Ensure staff deputation to meet scheduled of Sales Targets
• Ensure the availability of an optimized workforce in terms of quantity and quality
• Contribute to the team, letting others know information that may be useful or important
• Creates a positive work environment
• Participate in management and supervisory meetings when required.
• Responsible for all people management related activities for the team.

• HSE Management

• Give Importance to Safety, Health quality and Environment improvement etc.
• Ensures all HSE regulations are followed and up to date as per Oman standards.
• Liaison with Customer service specialist / Corporate sales office for SHE regulatory related laws for compliance.

Education Level –    Minimum Requirement Bachelor’s degree in relevant discipline / MBA in Sales from an International or regionally is added advantage

Professional Qualifications - Certificate course in Sales & Marketing, Digital Marketing is added advantage

Overall experience of 12 years or more in FMCG.

Job Specific Skills

• Experience of managing B2B & B2C sales operation in Oman
• Must have a good understanding of customer-focused and fact-based selling.
• Excellent sales and customer service skills.
• Ability to handle both corporate and retail customers.
• Strong critical thinking and problem-solving skills.
• High level of written and verbal communication skills, organizational planning, teamwork, analytical reasoning and adaptability.